Footwear and apparel company Timberland has a new range of boots that are eco-friendly. They make it easy now for an outdoorsy person to enjoy nature without hurting nature. Called the Earthkeepers 2.0, the leather used in the range is from tanneries that are gold- and silver-rated.
The tanneries get these ratings based on how they treat wastewater and reduce energy usage and waste. The soles of the boots are 42% recycled rubber which is derived from waste like old tires. Other parts of the shoe are made from 50% recycled PET (polyethylene terephthalate) linings.
The shoes have been designed to help the environment even after they are worn out – they can be disassembled and recycled when they are worn out. This will help to ensure that almost 70% of the components of the shoe can be kept for ending up in a landfill. Owners also have the option of returning the Earthkeepers to Timberland stores to be recycled.
Timberland will also have the Green Index label on all its footwear by the end of 2012.
The Green Index label gives the customer feedback on climate impact (greenhouse gas emissions made during the process of raw material extraction through manufacturing); chemical usage (solvents, adhesives and polyvinyl chloride that are used in products); and material usage (organic, recycled or renewable).
The Fall collection of Earthkeepers 2.0 range will be available from September 24.
(Via The Star)