BCR Global Textiles has joined hands with the Breast Cancer Campaign to help raise money for breast cancer research through clothing donations as part of observing the Breast Cancer Month in the United Kingdom. The initiative is backed by noted designer Savannah Miller, the co-founder of the fashion label Twenty8Twelve.
As per this online textile recycling scheme, for every ton of textiles recycled, the Breast Cancer Campaign will receive £200 to fund the research program. Hence it is something more than just donating few bucks. The whole initiative has thus got an eco-friendly color to it.
The U.K. Department for the Environment has estimated that over two million tons of textile wastes are generated annually in the country. But only 24 percent of the entire lot is collected for re-use and recycling. With the advent of this new program, the waste could be saved from leaving it as landfills.
The initiative, on the other hand, promotes charity, reuse, and above all spread awareness of breast cancer, which is considered to be one among the most dreadful diseases across the globe. Thus the program has got many dimensions.
BCR Global will sort out all the donated textile stuffs and then grade them accordingly. These will be sold to the traders in the developing countries, since they have high demands for the same.
It also supports local businesses, boosts employment, and builds the economy, at the same time offers eco-friendly clothing options at affordable prices to the common folk, envisions the people behind the initiative. The free textile collection service is available across the UK.