Consumer Preference in Plug-In Vehicles Head Southward

November 9, 2012 / No Comments

Fascination for hybrid vehicles has been witnessing a slight decline in the US for the past year, Pike Research has found. The survey was based on the consumers’ interest level and concerns about the practicality of making such as purchase. The number of people who opt for electric cars was reported as down during the last year. Those who are interested in purchasing such cars had drop from 40% to 36%. Though that is not much of a difference, one might have thought that it may go in the opposite direction.

gr1 Consumer Preference in Plug In Vehicles Head Southward

The survey collected information from around 1,001 US residents and the questions were same as that were asked during 2011 and 2010. The practical difficulties in real life, such as consumer demand, preferences, and price sensitivity for plug-in vehicles and electric vehicle charging equipment were possible deal breakers.

One of the other major concerns was insufficient range. The survey also reveals that one-third of respondents doubt that plug-in vehicles are much cheaper to own than gasoline vehicles.

More than one-third of the people stated that EV batteries are dangerous, and 40 percent believe that plug-ins often lock drivers when battery power is tired. The age, gender, income or education level does not make much difference in their interest in EVs. The passion of consumers for these new technologies is considerably missing.