i-sub brand
BMW i Sub-Brand Sees Crisis
Lots of reports regarding the crisis being faced by BMW’s i sub-brand have been popping. The latest news on that front is that the automaker is considering contingency plans regarding sales. There are many external factors that have led to such a situation. This includes lack of a recharging infrastructure too. It has been pointed out that the austerity moves in ...
BMW Lining Up New EV Brand For China
BMW is planning to launch a new electric vehicle brand in China with their local partner Brilliance JinBei Automobile Co. The move is apparently being made to meet joint venture rules. The EVs made for China will utilize some of the green powertrains that BMW is developing. The new brand will be different from the previously announced i-sub-brand. There's no word ...
